Sandra is CEO and founder of KiwiCo. Previously, Sandra was the General Manager leading the re-launch of eBay’s fashion marketplace for an online and mobile experience. Before eBay, Sandra led strategy and operations for PayPal Mobile establishing partnerships with MTV, Fox, NBA, NBC, Sony BMG enabling them to reach consumers through the mobile medium. Her early career began at Procter & Gamble, before her product management and marketing roles in Silicon Valley. Sandra graduated summa cum laude with a B.S. in Chemical Engineering from Case Western Reserve University and an MBA from Harvard Business School.