Laura is Chief Studios Officer at Electronic Arts. Previously she served as Executive Vice President of Global Publishing overseeing publishing and customer experience for Electronic Arts. In today’s ever-changing, multi-platform world, Laura’s teams are leading EA’s commercial digital transformation, and pioneering more ways to connect players to amazing games and entertainment experiences. In more than 21 years with EA, Laura has held a variety of strategic leadership roles across publishing, marketing and analytics. Prior to her current role, Laura led EA’s Americas Publishing organization, overseeing EA’s product and marketing campaigns in the region. Additionally, Laura served as General Manager of the Star Wars business and Senior Vice President of Global Marketing, working with EA development teams and overseeing packaged goods and digital releases. Her leadership and work on multi-platinum franchises such as Battlefield, Dragon Age and Need for Speed contributed to Laura’s recognition on AdAge’s “Women to Watch” list. Laura serves on the board of the Silicon Valley Community Foundation and also leads the EA Women’s Ultimate Team to promote gender diversity and equality both inside and outside the organization.